Our Pool & Spa Clients Have Seen On Average

256%

MORE TRAFFIC

203%

MORE QUALIFIED LEADS

385%

RETURN ON AD SPEND

402%

AVERAGE ENGAGEMENT RATE

Introducing SteerPoint's Pool Builder

  • Fully Customizable & Flexible: Upload unlimited pool models (gunite, fiberglass, vinyl, aboveground) with custom pricing for add-ons, automation, financing terms, APR, and rules.

  • Seamless Buyer Experience: Show real-time monthly payment estimates at every step while collecting names, addresses, interests, and SMS/email consent.

  • Easy to Use & Optimized: Built for WordPress with no coding required, fully responsive, and mobile-friendly for serious buyers on any device.

Why It Works

We designed the Pool Builder Plugin to remove uncertainty, attract serious buyers, and streamline your sales process. By combining transparent pricing with automated lead qualification, your website becomes a powerful sales tool that works around the clock.

Transparent Pricing

Instead of leaving customers guessing, the plugin shows both the total cost of their pool and estimated monthly payments at every step. This clarity builds trust and helps clients quickly decide on a pool that matches their budget and expectations.

Qualified Leads

When prospects can see realistic pricing and payment options, only serious buyers move forward. This filters out casual browsers and ensures your team is spending time on high-quality leads who are closer to making a decision.

Sales Efficiency

Because prospects arrive already informed, your sales team avoids lengthy calls with people who aren’t ready to buy. Instead, they can focus their energy on closing deals with clients who know what they want and are prepared to move forward.

Always-On Sales Rep

Think of the plugin as a salesperson that works nonstop. Day or night, it engages visitors, collects their details, and delivers them to you as warm leads—turning your website into your most reliable sales representative.

Discover How It Works—Book a Demo

Case Studies:

Barton Pool Company

We completely overhauled Barton Pool Company’s digital presence with a modern website, instant pricing tools, and automated lead capture. Our targeted ad campaigns, email automation, and analytics tracking now drive consistent leads, transparency, and measurable growth year-round.

View Case Study

Case Studies:

Parrot Bay Pools

By marrying a code-clean rebuild with a powerful self-service Pool Builder, connected CRM, and data-driven advertising, Parrot Bay Pools now enjoys a friction-free customer journey—from first click to first swim.

View Case Study

SteerPoint's Core Services

Pay-Per-Click (PPC) Advertising

Multi-platform ad campaigns across Google, Facebook, and Instagram that drive qualified leads and conversions. Every ad, keyword, and budget decision is managed in-house by certified professionals who understand your market.

Email Marketing

We create personalized drip campaigns that keep your customers engaged long after they’ve clicked. Our marketing automation systems are built, written, and managed entirely by SteerPoint staff.

Web Development

We build beautiful, conversion-optimized websites tailored to your brand. Every line of code and design element is crafted by our in-house developers — ensuring quality, security, and long-term maintainability.

Search Engine Optimization (SEO)

We help you dominate organic search with keyword strategies built around your audience, not shortcuts. Our U.S.-based team handles all technical SEO, on-page optimization, and link strategies — no third-party farms or overseas link schemes.

Social Media Management

From content strategy to community engagement, we help your brand stay active, relevant, and top-of-mind — all with content created by real people right here in the U.S.

Custom Automations

Streamline operations with CRM and automation. From lead capture and call tracking to automated customer communications and service history management, our solutions boost conversions and simplify service management.

Ready to Dominate Digital in Your Market?