Case Study:
Gibault Children’s Services has been changing lives for more than a century supporting children, teens, and families through residential programs, counseling, and community services. But while their impact was far-reaching, their digital presence didn’t match the strength of their mission. That’s when they partnered with SteerPoint to bring their story and their support systems online in a more meaningful way.
The Challenge
Outdated, cluttered website: Difficult for users to navigate and engage with
Poor donation experience: Unclear paths and limited functionality discouraged giving
No content management system: Staff couldn’t easily update programs, events, or publications
Needed digital transformation: A platform that reflected their mission and supported fundraising
The Solution
SteerPoint redesigned Gibault’s website with a modern, mobile-responsive layout and intuitive navigation that makes it easy for visitors to learn about programs, access resources, and contribute to the mission. We implemented an updated donation system and built out dedicated sections for newsletters, events, and publications. The new site has become a powerful platform for connection, fundraising, and outreach. The success of this collaboration led to the development of a second site for their sister organization, Gibault Care, and we continue to support both with ongoing updates and performance management—serving as a true extension of the Gibault team.
What The Client Said
“ “We came to SteerPoint to help us move into the digital world and make our site more focused and user friendly. The entire team brought great ideas and kept us on task to meet our deadlines. Thanks to SteerPoint you can now find our monthly newsletters and our annual publications on our new website, as well as make a donation. We were so impressed with the team that we asked them to develop a completely new website for our sister company, Gibault Care. We continue to work with them as they maintain both of our sites to ensure they are current. SteerPoint has become a valuable partner and an extension of our team at Gibault.” ”
– Keri K.
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