Monthly reporting on Key Performance Indicators


Determining ways to increase your ROI


Identifying new product line positions available on the web


Determining an effective strategy to convert site traffic into active customers

Why Choose SteerPoint?

With over 13 years of experience in Internet marketing, SEO, and web consulting, SteerPoint  offers quality ROI analytics and website reporting services. Our skilled Indianapolis internet marketing consultants are capable of collecting the important data that your business needs and turning that data into an effective strategy for increasing your ROI and converting more sales through your website. To learn more about how we can help your business grow through web analytics, contact SteerPoint today for a free consultation.

Who Needs Website Analytics?

Any business that has a website needs website analytics. Web analytics are the tool that you use to ensure that your marketing and SEO efforts are working. Without website reporting and analytics, you will have no way of knowing whether or not your strategies are effective. To determine if you need web analytics, ask yourself, how much do I know about my website?

Do you know which web page provides the highest ROI?
Do you know what keywords convert the most sales?
Can you identify new or returning visitors to your website?
Can you track “Market Shifts” in real time?

Benefits of Website Analytics

google-analytics-screenshot2As you can see, there are many important benefits to website analytics. First, web analytics help you to keep track of your website visitors – something which is essential to getting an overall feel of site traffic. Tracking these behavioral patterns gives you important insights into the inner workings of your website, showing you where users are most engaged and where they are losing interest or confused about what to do next. Second, web analytics helps you to take this information and use it to optimize your website for the best user experience. In turn, a good user experience converts into greater engagement and sales. Finally, with web analytics you can develop an improved online marketing and SEO plan.

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