How We Do It
The Winning Process
Innovation
Leveraging advanced digital solutions and the latest technologies, we create new business opportunities and keep your marketing strategies ahead of the competition.
Automation
Integrating smart automation through APIs and unified platforms, our approach enhances efficiency and communication, driving superior marketing performance.
Transformation
A data-guided progression of your business, supported by extensive analytics covering all aspects of customer interaction and engagement.
Clients Marketing Metrics
as of March 18, 2025
175%
More Traffic220%
More Form Fills196%
More Phone Calls
What We Focus On
Solutions That Produce Results
“Your project stays with our expert team—no outsourcing overseas, just dedicated professionals ensuring the best results.”
Paid Search Marketing
Our Pay Per Click team uses AI analytics to create and optimize campaigns, ensuring maximum ROI through intelligent bidding and targeting.
Social Media Advertising
Social Media Advertising is the fastest way for for companies to share content quickly, efficiently, and in real-time.
Inbound Marketing
We specialize in improving the visibility and market position of each client’s digital footprint by using organic SEO and Inbound strategies.
Web Development
Custom-made websites with powerful functionality and responsive design to ensure your message or products are front and center and optimized for user experience.
Email Marketing
AI-powered solutions deliver personalized messages to your clients, automating your email campaigns for greater impact.
Creative UX/UI Design
This is the very core of our agency, and the creative process is the driver for great client results; it’s the foundation of everything we do.
Case Studies:
Barkefellers
Barkefellers is a trusted pet care service provider operating across five locations. Previously, they maintained a single website with a generic “starting at X price” model for all services, which made it challenging to showcase location-specific details and drive local engagement.
Case Studies:
Indy Discount Pools
By allowing customers to design and price pools from home while ensuring seamless follow-up, they provided a frictionless experience that maximized both efficiency and revenue.
Case Studies:
MHE
Our task was to completely redesign and re-code the original website and optimized the site for faster load speed, better user experience and proper sales funnels increasing conversions. Our agency also created page one Google rankings on 30 top level keywords nationwide reducing their Pay Per Click (PPC) spend by more than 50%.
Case Studies:
Roncalli High School
SteerPoint, in conjunction with the Roncalli Athletics, Communications and Advancement Departments, developed 2 new, custom UX and UI websites.
Case Studies:
IVM
Our tailored PPC approach for IVM not only cut costs but also enhanced the quality and quantity of leads, demonstrating the effectiveness of our data-driven strategies and client-centric approach.
Case Studies:
Pools of Fun
We’ve been working with Pools of Fun now for 15 years and the internal and external marketing department. Pools of Fun utilize our team for SEO, web development, content creation, email marketing, social media, reputation management, traditional print and all PPC.
What the Client Said:
“ Oh my gosh, We love our new sites! Working with SteerPoint was such a great experience from design to development, and the process was so much easier than I thought it would be. SteerPoint not only understood all our needs but brought years of experience to add to the conversation that resulted in two new school websites that we are all proud to show off to our students, parents, alumni and faculty. ”
– Terese Carson, Vice President for Institutional Advancement
“ Sports World Inc loves the SteerPoint Team! The team and owners Kim and John are fantastic and you couldn’t ask for better responsiveness and buy-in to your organization’s vision. Highly recommended. ”
– Tim Kirchmer
“ Pools of Fun has been working with Steerpoint for many years now. Steerpoint has guided us through many changes in our overall marketing strategy from SEO, effective email campaigns, Social Media, web design and many other aspects. Steerpoint is a valued partner of Pools of Fun, they continually work diligently to meet the needs of an ever-changing marketing strategy. ”
– Tim Colon- Owner
“ SteerPoint has made all the right changes to get us on page #1 nationwide for all of our key terms. We have been with other firms who said that they knew what they were doing, but SteerPoint is the only firm in 16+ years that accomplished what was requested. SteerPoint is our marketing department, and we count on them for print, email, website, and sales tracking. ”
– Kevin L
“ Steerpoint has done a terrific job navigating IVM’s ever-changing landscape. We appreciate their proactive efforts in continually getting us in the right strategy at the right time. Great work. ”
– Jeff Gabonay, Director – Sales & Marketing
“ The web team at SteerPoint went above and beyond my expectations. Now all the members of the Department of Agriculture have the ability to get what they need and shipped worldwide. ”
– Teresa K
“ Your guidance and the efforts of your team members helped to organize and focus our digital marketing and you skillfully executed our complicated web build. Our company will continue to be grateful for those efforts and all your contributions that have positively impacted the growth of our company. ”
– Michael Davidson, Director of Customer Experience
Know your results with the
SteerPoint Dashboard
Knowing the difference between your data and your metrics will provide you and your business clarity. With over 75 integrations, our highly customizable dashboard showcases your most important data in one place.
News and Updates
